Oxford University Press

Oxford University Press knew that professional English learning was stuck behind barriers that kept too many people out. Here's how we helped them break down those walls and make industry-specific language learning accessible to everyone who needs it.

What was holding people back

The learning of the English language has been largely inaccessible for professional industries, such as piloting, business, engineering and so forth. The goal for Oxford University Press and the ELL initiative was to become evermore available to a larger global audience.

How we opened doors

The ELL initiative was born to create a fair, accessible opportunity for language learning specific to professional industries. This lead an avenue for higher-learning and careers that were once exclusive prior to launching.